The Venture idea to create the Loyalist Country Inn was decided in 1990. After the closure of the Canadian Forces Base. It was designed to offer over 100 jobs, offer 103 rooms, dining room, banquet hall, and a tavern. on Prince Edward Island and owner Jo-Anne Schurman has marketed the Inn locally, nationally, and Internationally through Rendez-Vous Canada, trade shows, and through several trips to Japan. After a successful response there has been a 4.6 million dollar expansion which led to the recovery of summerside. Jo-Anne won the Canadian Woman Entrepreneur of the year: Impact on Local Economy Award in 1997.
Select one of the following industires:
a) music
b) sports equipment
c) fashion
c) fashion
e) media
Suggest a number of ways in which a company within your chosen industry could encourage and benefit from intrapreneurship.The ways in which the media could encourage and benefit the Loyal Country Inn from intrapreneurship are by using marketing to display information, reveal history and reasoning for the creation of the Inn. The media can use commercials, newspaper, Internet and other sources to attract guests. This can provide information to consumers and gain customers. The media can encourage the Inn to expand and excel. The media can offer deals and other types of encouragements for customers to become guests, the media can inform customers about stars attending the Inn, provide activities with the area and the Inn to attract further guests. bring communities together. The media can offer competitive prices, and other competitive market traits.
Exploring:
1) What evidence is there that the Loyalist Country Inn venture had an impact on the local community?
After the closure of the Canadian Armed Force close and the Inn opened, here was a 4.6 million expansion. Tourist and corporate travelers have ensured that the Inn maintains occupancy. The community acknowledged that the Inn was one of the projects that led to the recovery of the Summerside. The creator was awarded the Canadian woman entrepreneur of the year.
2) What happens in a community when jobs are lost.
The community looses money, business, etc.
3) Why is the creation of new jobs so critical to a community's well-being?
Because one working person spends money at other business and the process continues the community's growth. It can also prevent recessions and poor community.
4) Find out more about Summerside, PEI. If you lived in Summerside, what venture would you consider starting?
Id start an activity spot for teens. I've noticed that there are clubs and lots of entertainment spots but the teens need a hot spot where they can hang with their friends and be safe. No alcohol or drug use, but a place to dance, video game room, food, etc. Free wifi, computers for school work.
